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The Neurological Foundation
Promoting New Zealanders aged 40 – 65 to become active supporters of The Neurological Foundation
BRIEF:
GET: New Zealanders aged 40 – 65
WHO: are not familiar with the Neurological Foundation
TO: become engaged supporters
BY: acting on their curiosity and realising they can help to improve people’s lives
SINGLE MINDED PROPOSITION:Research today means hope for tomorrow.
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